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ABRAM
The SetHero alternative

A call sheet that knows what the rest of the production is doing.

SetHero sends a clean sheet and tells you who opened it. ABRAM builds the same sheet out of the schedule, the people and the budget it already holds, so the day on paper is the day that was planned.

One sheet per shoot day

Every day of the schedule has its own sheet with its own date and general call, and changing one republishes it.

Drafted before it is sent

A day sits as a draft while it is being worked on, and the unit sees nothing until it is published.

PDF or send

The same published day exports as a PDF or goes out to the unit, without being rebuilt for either.

Next up

  • Day 3 call sheet is a draft
  • Day 1 is the next shoot day
Shoot daysSwipe to view →
DayDateCallScenesLocationStatusActions
Day 1 of 3NextMon Sep 1407:006 scenes · 5 2/8 pgHarbour warehouse
Day 2 of 3Tue Sep 1507:005 scenes · 4 6/8 pgHarbour warehouse
Day 3 of 3Wed Sep 1606:304 scenes · 3 1/8 pgRidge road

Publish Day 3 and it leaves the Next up list. Nothing here is saved.

Publish a dayfrom this page.

Production > Shoot days: a call sheet for every shoot day, each with its production date and its general call, ready to export or send from the row it sits on.

Day 3 is still in draft. Take its status to Published and the count above the table moves with it. Nothing here is saved.

The sheet comesoff the board.

Scenes sit on the stripboard grouped into the days they shoot, each carrying its page count, its location, the cast numbers in it and how long it is expected to take. The meal break sits in the day where it falls. Publishing a day turns that arrangement into the sheet.

Nothing is retyped

The scenes on the sheet are the strips on the board, so a schedule change does not become a transcription job.

Rest is measured

ABRAM checks wrap to next call and raises a short turnaround before the sheet goes out.

On the sheet

What the unit reads before it travels.

General infoLocationsScenesPersonnel callsDepartment notes

Everyone on itis already booked.

The people on the sheet are the people held on the production, grouped by phase, each carrying the role they work in, the days they are booked for, and whether they are on staff or freelance. Cast, crew and background each get the call that applies to them.

Crew and rosters

Held days are visible

A person shows the window they are booked for, so moving a day surfaces the person it clashes with.

Freelance is a fact on the row

Staff and freelance are marked on the person, which is what the payout side reads later.

Readable on a phone

The sheet is built for the screen it gets read on, at 6am, in a car park, one-handed.

ABRAM and SetHero,side by side.

SetHero is a focused call sheet tool and it is good at that job. ABRAM's ground is everything the sheet is built out of and everything it leads to.

Swipe to read across →

CapabilityABRAMSetHero
Digital call sheets
Sheets built from the schedule the board already holds, dispatched by email and Slack with one-click confirmation
Call sheets with SMS and email delivery tracking
Delivery and confirmation
One-click confirmation on the sheet, with the roster showing who has answered
Tracks delivery, opens and confirmations
Shooting schedule and stripboard
Stripboard, day-out-of-days, and a run of show for each day
Stripboards and shooting schedules
Script breakdown
AI-assisted breakdown whose tagged elements feed the strips and the budget lines
Not offered
Budget variance against actuals
Live variance, overrun alerts, and cost to complete on the same project as the schedule
Not offered
Crew payouts and client portals
Milestone crew payouts through Stripe, client invoicing, and branded approval portals with timecoded review on Vimeo links
Not offered
AI production assistant
ABRAM drafts department notes and the day's logistics, acting only on approval
Not offered

If the call sheet is the only piece of software your production needs, a call sheet tool is the right answer and a platform is overhead.

A dedicated call sheet tool suits you if:

  • The sheet is the whole job, and the schedule and budget live somewhere you are happy with.
  • You want SMS delivery to crew who will not open an email.
  • Your productions are short enough that nothing downstream of the day needs tracking.

Move to ABRAM if:

  • The sheet is being retyped out of a schedule that lives in another tool.
  • You want the turnaround checked before the day goes out.
  • Crew are freelance and get paid against approved milestones.
  • A client is waiting on a quote, an approval or an invoice for the same job.

Moving one production across.

Start with tomorrow's sheet. Everything else can follow once the unit has read one that came out of ABRAM.

  1. 01

    Publish one day

    Build a sheet for tomorrow, set the unit call and the department calls, and send it. The unit sees nothing while it is still a draft.

  2. 02

    Put the schedule behind it

    Lay the scenes out as strips so the next sheet comes off the board already filled in.

  3. 03

    Attach the money

    Hang the budget off the same project, then pay crew from approved milestones and invoice the client from the same workspace.

Frequently asked questions

SetHero is a trademark of its respective owner. ABRAM is an independent platform with no affiliation, sponsorship, endorsement or partnership with SetHero. The name appears here to identify the category of product a reader may be comparing, and the SetHero details on this page reflect publicly available information as read in August 2026.

ABRAM Compared to SetHero for Call Sheets

ABRAM is the Creative Intelligence platform. It's where filmmakers, agencies and creators plan and run their productions.

SetHero is a focused digital call sheet product covering call sheets with SMS and email delivery, and tracking of delivery, opens and confirmations. ABRAM is a production operations platform where the call sheet is built from the stripboard, the booked crew and the budget the same project already holds.

[ABRAM] [isAlternativeTo] [SetHero]

[ABRAM] [providesCategory] [Call Sheet Software]

[ABRAM] [offersFreePlan] [True]

Call sheets connected to the whole production

ABRAM call sheets stay linked to the live schedule and notify crew by email and Slack with one-click confirmation, while the same production data drives budgets and client quotes.

Finance and client operations

ABRAM adds budget variance and risk alerts, integrated crew payouts and invoicing, and private client portals with quote approval and payment beyond a call sheet tool.

Breakdown, union tracking, and AI

ABRAM includes AI script breakdown, union rest tracking on the schedule, and the ABRAM assistant that turns briefs into work packages and executes actions with approval.